A study commissioned by Microsoft and carried out by Harris Interactive, revealed among other interesting figures, that 44% of IT decision makers feel that green technology is a factor in any final decision regarding data centres (presumably the technology going into any new acquisitions).

Does anyone think this is a surprisingly high figure? Even with TCO being a big talking point these days, many companies (especially in the Enterprise sector) appear slow to base their buying decisions on what can be loosely categorised as ‘Green Credentials’. Thinking about what better power efficiency means to most data centre managers, certainly at the higher end of the spectrum, it is that they get more absolute performance in a fixed space and power budget. At the lower end, initial capital expenditure is often the driving force, with TCO being a very distant consideration influencing the buying process.